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Qualitative Research Methods in Public Relations and Marketing Communications
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Qualitative Research Methods in Public Relations and Marketing Communications Hardcover - 2002 - 1st Edition

by Christine Daymon; Immy Holloway

First line

This chapter addresses the distinctiveness of qualitative research and the benefits it holds for exploring contemporary issues in public relations and marketing communications.

Details

  • Title Qualitative Research Methods in Public Relations and Marketing Communications
  • Author Christine Daymon; Immy Holloway
  • Binding Hardcover
  • Edition number 1st
  • Edition 1
  • Pages 304
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Date February 8, 2002
  • Illustrated Yes
  • ISBN 9780415222730 / 0415222737
  • Weight 1.26 lbs (0.57 kg)
  • Dimensions 8.9 x 6.72 x 0.87 in (22.61 x 17.07 x 2.21 cm)
  • Library of Congress subjects Qualitative research, Marketing research - Methodology
  • Library of Congress Catalog Number 2001048321
  • Dewey Decimal Code 659.207

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Qualitative Research Methods in Public Relations and Marketing Communications
Stock Photo: Cover May Be Different

Qualitative Research Methods in Public Relations and Marketing Communications

by Holloway, Immy, Daymon, Christine

  • Used
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Used - Very Good
ISBN 10 / ISBN 13
9780415222730 / 0415222737
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Routledge. Used - Very Good. Ships from the UK. Used book that is in excellent condition. May show signs of wear or have minor defects.
Item Price
SGD 34.56
SGD 13.73 shipping to USA
Qualitative Research Methods in Public Relations and Marketing Communications
Stock Photo: Cover May Be Different

Qualitative Research Methods in Public Relations and Marketing Communications

by Christine Daymon, Immy Holloway

  • Used
  • Hardcover
  • first
Condition
Used - Good Condition
Edition
[ Edition: First ]
Binding
Hardcover
ISBN 10 / ISBN 13
9780415222730 / 0415222737
Quantity Available
1
Seller
Blacksburg, Virginia, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
SGD 64.66
SGD 5.83 shipping to USA

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Description:
[ Edition: First ]. Good Condition. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] Missing dust jacket Publisher: Routledge Pub Date: 1/1/2002 Binding: Hardcover Pages: 293
Item Price
SGD 64.66
SGD 5.83 shipping to USA