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The Business Marketing Course: Managing in Complex Networks
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The Business Marketing Course: Managing in Complex Networks Paperback - 2001 - 1st Edition

by David Ford; Pierre Berthon; Stephen J. Brown


First line

The first three chapters in this book discuss ways for the business marketer to understand the complex world in which he has to operate.

Details

  • Title The Business Marketing Course: Managing in Complex Networks
  • Author David Ford; Pierre Berthon; Stephen J. Brown
  • Binding Paperback
  • Edition number 1st
  • Edition 1
  • Pages 254
  • Volumes 1
  • Language ENG
  • Publisher Wiley
  • Date November 12, 2001
  • ISBN 9780471877226 / 0471877220
  • Weight 1.05 lbs (0.48 kg)
  • Dimensions 9.2 x 7.5 x 0.61 in (23.37 x 19.05 x 1.55 cm)
  • Library of Congress subjects Marketing, Marketing - Management
  • Library of Congress Catalog Number 2001056905
  • Dewey Decimal Code 658.8
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The Business Marketing Course: Managing in Complex Networks
Stock Photo: Cover May Be Different

The Business Marketing Course: Managing in Complex Networks

by Ford, D. et al

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Paperback
ISBN 10 / ISBN 13
9780471877226 / 0471877220
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Description:
John Wiley & Sons, 2002. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780471877226
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The Business Marketing Course : Managing in Complex Networks
Stock Photo: Cover May Be Different

The Business Marketing Course : Managing in Complex Networks

by Ford, David; Berthon, Pierre; Brown, Stephen; Gadde, Lars-Erik; Ritter, Thomas

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ISBN 10 / ISBN 13
9780471877226 / 0471877220
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Hoboken, NJ, U.S.A.: John Wiley & Sons, Incorporated, 2002. Paperback. Very Good. 8vo.
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The Business Marketing Course: Managing in Complex Networks
Stock Photo: Cover May Be Different

The Business Marketing Course: Managing in Complex Networks

by Ford, David

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  • Paperback
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Paperback
ISBN 10 / ISBN 13
9780471877226 / 0471877220
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Newport Coast, California, United States
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This seller has earned a 5 of 5 Stars rating from Biblio customers.
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paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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SGD 63.89
FREE shipping to USA