Description:
yellow blue garage a5: Century, 2000. Hardcover. Good. Hardback with dust jacket in good condition. This is a survival guide for companies in the internet era from the editor of "Revolution," the UK's leading magazine about business in the digital economy. The internet is rewriting the rules for the business world of the future. Managers at every level need to find out now what is happening and how they can harness business lessons for their own company's future success.
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Summary
Amid all the talk about the personal net worth of 20-somethings running overvalued businesses, what are the real practical implications of the internet for established companies?There are 18.6 million people with internet access in the UK (source: Continental Research Report, 1999) Of those, 11.1 million are regular users and nearly six million have internet access at home. Each regular user spent an average of £170 online in 1999, making a total of £2 billion – one per cent of all retail purchases in the UK in that period. E-commerce is happening and it’s happening now.Not only are buying patterns changing, but the internet is causing a cultural shake-up which requires businesses to think about their customers in a different way. The generation growing up now have never known a world without the internet, and they have certain expectations because of that – expectations which cut right to the heart of their relationships with companies that want them as customers.
Details
- Title The Net Effect
- Author Lord; Richard Lord
- Binding Hardcover
- Pages 176
- Volumes 1
- Language ENG
- Publisher Random House UK, London
- Date 2000
- ISBN 9780712669740 / 0712669744
- Weight 1.25 lbs (0.57 kg)
- Dewey Decimal Code 658
About the author
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The Net Effect: What the Internet Means for Business
by Richard Lord
- Used
- Good
- Hardcover
- Condition
- Used - Good
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780712669740 / 0712669744
- Quantity Available
- 1
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Chester, United Kingdom
- Item Price
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SGD 14.76SGD 10.34 shipping to USA
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