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Routledge. Used - Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
![Handbook of Niche Marketing: Principles and Practice](https://d3525k1ryd2155.cloudfront.net/f/308/023/9780789023308.IN.0.m.jpg)
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Handbook of Niche Marketing: Principles and Practice Paperback - 2006
by Art Weinstein
First line
Niche marketing is an approach which has been applied successfully by several companies around the world.
Details
- Title Handbook of Niche Marketing: Principles and Practice
- Author Art Weinstein
- Binding Paperback
- Edition First Edit
- Pages 278
- Volumes 1
- Language ENG
- Publisher Routledge, New York City, New York
- Date January 2006
- Illustrated Yes
- Features Bibliography, Illustrated, Index, Table of Contents
- ISBN 9780789023308 / 078902330X
- Weight 0.95 lbs (0.43 kg)
- Dimensions 8.2 x 6.82 x 0.68 in (20.83 x 17.32 x 1.73 cm)
- Library of Congress subjects Market segmentation
- Library of Congress Catalog Number 2005006261
- Dewey Decimal Code 658.402
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Handbook of Niche Marketing (Haworth Series in Segmented, Targeted, and Customized Market)
by Weinstein, Art
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- Used - Good
- ISBN 10 / ISBN 13
- 9780789023308 / 078902330x
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Handbook of Niche Marketing: Principles and Practice
by Weinstein, Art
- Used
- Good
- Paperback
- Condition
- Used - Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780789023308 / 078902330X
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Seattle, Washington, United States
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Routledge, 2005. Paperback. Good. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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![Handbook of Niche Marketing: Principles and Practice](https://d3525k1ryd2155.cloudfront.net/h/439/430/1462430439.0.m.jpg)
Handbook of Niche Marketing: Principles and Practice
by Art Weinstein
- New
- Paperback
- Condition
- New
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780789023308 / 078902330x
- Quantity Available
- 1
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Southport, Merseyside, United Kingdom
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Paperback / softback. New. Get closer to "tailor made" marketing! Ever-changing customer needs and intense competition make it crucial for companies to find new, creative ways to attract and retain customers. The Handbook of Niche Marketing: Principles and Practice fills the information gap long seen in niche marketing research by presenting the essential and influential articles from recent years in one book. This unique educational resource reveals the theories, the strategies, and real-life case studies of niche marketing success and why it is on its way to becoming the next global marketing wave. The Handbook of Niche Marketing features respected authorities' insightful research and valuable discussions on a variety of marketing issues, such as niche marketing theory, niche vs. mass marketing, choosing niche strategy, brand loyalty, overlap, and product line cannibalization with practical guidelines for using niche marketing strategy in various markets. This…
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Handbook of Niche Marketing: Principles and Practice
by Weinstein, Art (Author)
- New
- Paperback
- Condition
- New
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780789023308 / 078902330X
- Quantity Available
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Exeter, Devon, United Kingdom
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Haworth Pr Inc, 2006. Paperback. New. 1st edition. 256 pages. 8.50x6.00x1.00 inches.
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Handbook of Niche Marketing (Haworth Series in Segmented, Targeted, and Customized Market)
by Weinstein, Art
- Used
- Paperback
- Condition
- Used: Good
- Edition
- 1
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780789023308 / 078902330X
- Quantity Available
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HOUSTON, Texas, United States
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SGD 100.02FREE shipping to USA
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Routledge, 2005-12-01. 1. paperback. Used: Good.
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Stock Photo: Cover May Be Different
Handbook of Niche Marketing (Haworth Series in Segmented, Targeted, and Customized Market)
by Weinstein, Art
- Used
- Good
- Paperback
- Condition
- Used - Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780789023308 / 078902330X
- Quantity Available
- 1
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Newport Coast, California, United States
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SGD 150.22FREE shipping to USA
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paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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Stock Photo: Cover May Be Different
Handbook of Niche Marketing (Haworth Series in Segmented, Targeted, and Customized Market)
by Weinstein, Art
- Used
- Paperback
- Condition
- Used:Good
- Edition
- 1
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780789023308 / 078902330X
- Quantity Available
- 1
- Seller
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HOUSTON, Texas, United States
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SGD 151.36FREE shipping to USA
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Routledge, 2005-12-01. 1. paperback. Used:Good.
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![Handbook of Niche Marketing: Principles and Practice (Haworth Series in Segmented, Targeted, and...](https://d3525k1ryd2155.cloudfront.net/f/308/023/9780789023308.IN.0.m.jpg)
Stock Photo: Cover May Be Different
Handbook of Niche Marketing: Principles and Practice (Haworth Series in Segmented, Targeted, and Customized Market)
by Weinstein, Art
- New
- Paperback
- Condition
- New
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780789023308 / 078902330X
- Quantity Available
- 1
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San Diego, California, United States
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SGD 189.99SGD 7.47 shipping to USA
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Routledge, 2005-12-01. Paperback. New. New. In shrink wrap. Looks like an interesting title!
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