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Taylor & Francis Group. Used - Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Measuring Advertising Effectiveness Paperback - 1997
by William D. Wells (Editor)
Details
- Title Measuring Advertising Effectiveness
- Author William D. Wells (Editor)
- Binding Paperback
- Edition New Ed
- Pages 424
- Volumes 1
- Language ENG
- Publisher Psychology Press, U.S.A.
- Date 1997-05-01
- ISBN 9780805828122 / 0805828125
- Weight 1.5 lbs (0.68 kg)
- Dimensions 9.08 x 5.96 x 1.01 in (23.06 x 15.14 x 2.57 cm)
- Reading level 1370
- Library of Congress Catalog Number 96008021
- Dewey Decimal Code 659.1
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Measuring Advertising Effectiveness
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Measuring Advertising Effectiveness (Advertising and Consumer Psychology Series: A Series Sponsor)
by Editor-William D. Wells
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Psychology Press, 1997-05-01. Paperback. Good.
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Measuring Advertising Effectiveness
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Taylor & Francis Group. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Measuring Advertising Effectiveness
by William D. Wells
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New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Acknowledging that advertisements are complex phenomena that require detailed investigation, this book explores the multidimensional nature of advertising's diverse effects from both academic and applied perspectives. It also addresses
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Measuring Advertising Effectiveness
by William D. Wells
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Paperback / softback. New. Acknowledging that advertisements are complex phenomena that require detailed investigation, this book explores the multidimensional nature of advertising's diverse effects from both academic and applied perspectives. It also addresses the problems and limitations of advertising.
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Measuring Advertising Effectiveness
by William D. Wells
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Paperback / softback. New. Acknowledging that advertisements are complex phenomena that require detailed investigation, this book explores the multidimensional nature of advertising's diverse effects from both academic and applied perspectives. It also addresses the problems and limitations of advertising.
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Measuring Advertising Effectiveness (Advertising and Consumer Psychology Series: A Series Sponsor)
by Wells, William D. [Editor]
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Psychology Press, 1997-05-01. Paperback. New. New. In shrink wrap. Looks like an interesting title!
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Measuring Advertising Effectiveness (Advertising and Consumer Psychology Series : A series sponsored by the Society f)
by William D. Wells
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Lawrence Erlbaum Assoc Inc, 1997. Paperback. New. 1st edition. 424 pages. 9.25x6.25x1.25 inches.
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Measuring Advertising Effectiveness (Advertising and Consumer Psychology Series: A Series Sponsor)
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Taylor & Francis Group , pp. 424 . Papeback. New.
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