It's Not Rocket Science Hardcover - 2015 - 1st Edition

Frustrated by your efforts pursuing the next big thing? It's Not Rocket Science is your personal guide that gives you the power to ignore the lure of ineffective trends and eschew the endless false promises that hold most businesses back. Leadership guru Dave Anderson shows you how to get your company back on track, back to basics, and back in control with the most effective and sustainable drivers of business growth. Why search for the holy grail of business success when you've already heard, been taught, and know the key fundamentals that will help your company thrive for the long haul?

It's Not Rocket Science offers a commonsense approach to business success and outlines a basic, effective, and actionable four-step blueprint for building a great organization of any size, in any arena. It reveals how to seamlessly execute a goal or vision that is clearly defined and consistent; put in place the leaders that have the capacity to get the job done; create a culture that is aligned with the company's vision; and develop a winning team that has the talent, process, and guidance to get the job done. Whether you are leading a business, nonprofit organization, military unit, or sports team, you will find the four simple steps for mastering the art of execution applicable and effective.

Each chapter opens with The Challenge, which outlines a condition existing in business today that is due to a departure from leadership fundamentals and a pursuit of the latest version of rocket science business trends. After a thorough explanation of what and why, the author describes the actionable how so you can implement the valuable steps and master the art of execution in your organization. Interspersed among the chapters are Anderson's witty and wise Rocket Science Rants. These are blunt and somewhat politically incorrect pieces that endeavor to shed a no-fluff light on the subject at hand.

It's Not Rocket Science is the book to keep on hand as a reminder of the four timeless execution methods and strategies that have proven themselves over centuries. Now you have the keys for getting the leaders right, getting the culture right, getting the people right, and getting the process right!