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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting,
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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly Paperback -

by David Meerman Scott


Details

  • Title The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
  • Author David Meerman Scott
  • Binding Paperback
  • Pages 448
  • Volumes 1
  • Language ENG
  • Publisher Wiley
  • Illustrated Yes
  • ISBN 9781119651543 / 1119651549
  • Weight 1.2 lbs (0.54 kg)
  • Dimensions 8.97 x 5.82 x 1.25 in (22.78 x 14.78 x 3.18 cm)
  • Library of Congress subjects Internet marketing, Internet in public relations
  • Library of Congress Catalog Number 2019053589
  • Dewey Decimal Code 658.872

About the author

DAVID MEERMAN SCOTT is an expert in using real-time tools and strategies to spread ideas, influence minds, and build business. His popular blog, advisory work with fast-growing companies, and worldwide speaking engagements and training seminars give him a unique perspective on how businesses are implementing strategies to reach buyers directly. David is the bestselling author of ten books, including Real-Time Marketing & PR, The New Rules of Sales & Service, and Fanocracy.

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The New Rules of Marketing & PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly

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by Scott, David Meerman

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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI,...
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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly

by Scott, David Meerman

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by Scott, David Meerman

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