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Dearborn Trade Pub, March 2006. Hardcover. Very Good - Cash. Stock photos may not look exactly like the book.
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Marketing to Hispanics: A Strategic Approach to Assessing and Planning Your Initiative Hardcover - 2006
by Teresa J. Soto
First line
In starting an overview of any ethnic or cultural group, it's important to understand the terminology used to describe the group and its underlying meanings.
Details
- Title Marketing to Hispanics: A Strategic Approach to Assessing and Planning Your Initiative
- Author Teresa J. Soto
- Binding Hardcover
- Pages 259
- Volumes 1
- Language ENG
- Publisher Kaplan, Riverside, New Jersey,
- Date March 1, 2006
- Illustrated Yes
- ISBN 9781419502781 / 1419502786
- Weight 1.07 lbs (0.49 kg)
- Dimensions 9.28 x 6.18 x 0.82 in (23.57 x 15.70 x 2.08 cm)
- Library of Congress subjects Hispanic American consumers, Marketing - United States
- Library of Congress Catalog Number 2005033589
- Dewey Decimal Code 658.8
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Marketing to Hispanics : A Strategic Approach to Assessing And Planning Your Initiative
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Kaplan Publishing, 2006. Hardcover. Very Good. Disclaimer:A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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