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Measuring Marketing: The 100+ Essential Metrics Every Marketer Needs, Third Edition Paperback - 2017
by John Davis
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- Title Measuring Marketing: The 100+ Essential Metrics Every Marketer Needs, Third Edition
- Author John Davis
- Binding Paperback
- Pages 390
- Volumes 1
- Language ENG
- Publisher de Gruyter
- Date 2017-12-19
- Features Bibliography, Index
- ISBN 9781501515767 / 1501515764
- Weight 1.37 lbs (0.62 kg)
- Dimensions 9.61 x 6.69 x 0.81 in (24.41 x 16.99 x 2.06 cm)
- Library of Congress subjects Marketing research, Marketing - Evaluation
- Library of Congress Catalog Number 2017448397
- Dewey Decimal Code 658.802
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Measuring Marketing: The 100+ Essential Metrics Every Marketer Needs, Third Edition
by John Davis
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Southport, Merseyside, United Kingdom
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Paperback / softback. New. Organized into eleven focused sections, Measuring Marketing offers an effective approach to the science behind marketing. Written for both marketing managers and senior executives, this informative guide puts more than 110 key metrics in perspective.
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Measuring Marketing: The 100+ Essential Metrics Every Marketer Needs
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Exeter, Devon, United Kingdom
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De G Pr, 2017. Paperback. New. 3rd edition. 350 pages. 9.44x6.69x0.90 inches.
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Measuring Marketing: The 100+ Essential Metrics Every Marketer Needs, Third Edition
by Davis, John
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Newport Coast, California, United States
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perfect. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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