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Cases in Public Relations Strategy
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Cases in Public Relations Strategy Paperback -

by Burton St John (Editor); Diana Knott Martinelli (Editor); Robert S. Pritchard (Editor)


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  • Title Cases in Public Relations Strategy
  • Author Burton St John (Editor); Diana Knott Martinelli (Editor); Robert S. Pritchard (Editor)
  • Binding Paperback
  • Pages 216
  • Volumes 1
  • Language ENG
  • Publisher Sage Publications, Inc
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index
  • ISBN 9781506349152 / 1506349153
  • Weight 0.85 lbs (0.39 kg)
  • Dimensions 9.1 x 7.3 x 0.5 in (23.11 x 18.54 x 1.27 cm)
  • Library of Congress subjects Public relations
  • Library of Congress Catalog Number 2018013001
  • Dewey Decimal Code 659.2
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Paperback / softback. New. This practical, client-oriented text shows students how to systematically evaluate and adapt to the needs of a particular client-whether big or small, global or local, for-profit or nonprofit-in order to launch the most effective campaign.
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Cases in Public Relations Strategy
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Cases in Public Relations Strategy

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