Description:
University of New Mexico Press, 2012. Paperback. Very Good. Disclaimer:May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Media Management in the Age of Giants: Business Dynamics of Journalism, Second Edition Paperback - 2012 - 2nd Edition
by Dennis F. Herrick
From the rear cover
This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age?
Details
- Title Media Management in the Age of Giants: Business Dynamics of Journalism, Second Edition
- Author Dennis F. Herrick
- Binding Paperback
- Edition number 2nd
- Edition 2
- Pages 416
- Volumes 1
- Language ENG
- Publisher University of New Mexico Press
- Date 2012-08-15
- Illustrated Yes
- Features Bibliography, Illustrated, Index
- ISBN 9780826351630 / 0826351638
- Weight 1.35 lbs (0.61 kg)
- Dimensions 8.9 x 5.9 x 1.1 in (22.61 x 14.99 x 2.79 cm)
-
Themes
- Interdisciplinary Studies: Communication Studies
- Library of Congress subjects Journalism - Management, Journalism - Economic aspects
- Library of Congress Catalog Number 2012011843
- Dewey Decimal Code 070.406
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Media Management in the Age of Giants : Business Dynamics of Journalism
by Dennis F. Herrick
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Media Management in the Age of Giants: Business Dynamics of Journalism (Second Edition)
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University of New Mexico Press, 2012. Paperback. Near Fine. Clean and bright; no owners' marks; one tiny fold at the top right front corner of the soft cover, small spots of shelfwear at corners and spine ends, otherwise excellent.
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Media Management in the Age of Giants: Business Dynamics of Journalism, Second Edition
by Dennis F. Herrick
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Paperback / softback. New. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age?
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Media Management in the Age of Giants: Business Dynamics of Journalism
by Herrick, Dennis F.
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Univ of New Mexico Pr, 2012. Paperback. New. 2nd edition. 399 pages. 8.75x6.00x1.05 inches.
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Media Management in the Age of Giants: Business Dynamics of Journalism, Second Edition
by Herrick, Dennis F.
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Media Management in the Age of Giants: Business Dynamics of Journalism
by Herrick, Dennis F.
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Univ of New Mexico Pr, 2012. Paperback. New. 2nd edition. 399 pages. 8.75x6.00x1.05 inches.
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