Four 1930s trade catalogs for "America's Most Popular Boys Shoes" made by Gerberich-Payne Shoe Company of Mount Joy, Pennsylvania
by Gerberich-Payne Shoe Company
- Used
- Condition
- See description
- Seller
-
Wilmington, Delaware, United States
Payment Methods Accepted
About This Item
[Gerberich-Payne Shoe Company of Mount Joy, Pennsylvania. Quarto. 1934, 1934-1935, 1938-1939, 1939. Each 24 to 32 pages in length. Pictorial covers. All in very good to near fine condition.
Heavily-illustrated, a lovely collection of four manufacturer trade catalogs distributed to shoe stores by the Gerberich-Payne Shoe Company, soliciting orders.
From "Little Gents' Brown Elk Veal Blucher Oxfords" to scuff-free boots, the firm offered a dizzying quantity of shoes for boys.
For the company's Official Boy Scout Shoes, the company remarked: "An intensive advertising campaign will continue to send the Gerberich message to 300,000 Boy Scouts, and their families, at regular intervals. This large, and constantly active, market opens a new field of sales and profits to you. 'BE PREPARED.'"
According to the Mount Joy Historical Association, the Gerberich Payne Shoe Company was founded in the 1920s and was among the community's largest industries. An excellent snapshot of 1930s American foot fashion for the all-American boy: useful for fashion and advertising historians as well as the detail-oriented costumer.
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Details
- Bookseller
- Ian Brabner, Rare Americana (ABAA) (US)
- Bookseller's Inventory #
- 3732987
- Title
- Four 1930s trade catalogs for "America's Most Popular Boys Shoes" made by Gerberich-Payne Shoe Company of Mount Joy, Pennsylvania
- Author
- Gerberich-Payne Shoe Company
- Book Condition
- Used
- Quantity Available
- 1
Terms of Sale
Ian Brabner, Rare Americana (ABAA)
About the Seller
Ian Brabner, Rare Americana (ABAA)
About Ian Brabner, Rare Americana (ABAA)
Our inventory encompasses a broad spectrum of collecting interests, with a special focus on 18th- and 19th-century American history, including African-American history, women's history, and unique or unusual materials documenting the American experience. In our stock, you will also find rare pamphlets, documents, letters and correspondence, journals, diaries, significant archives, as well as original art, graphics, and photographs.
Glossary
Some terminology that may be used in this description includes:
- Fine
- A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
- Quarto
- The term quarto is used to describe a page or book size. A printed sheet is made with four pages of text on each side, and the...
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...