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Principles of Marketing [With Access Code]
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Principles of Marketing [With Access Code] Hardcover - 2003 - 10th Edition

by Philip Kotler; Gary Armstrong


From the publisher

For the Principles of Marketing course. Ranked the #1 selling introductory marketing text, Kotler and Armstrong's Principles of Marketing provides an authoritative and practical introduction to marketing. The Tenth Edition is organized around a managing customer relationships framework that is introduced in the first two chapters, and then built upon throughout the book. Real world applications appear in every chapter and every vignette is new or has been updated. The text is complemented by an extensive ancillary package, from all new videos on VHS, online, and DVD to a new Presentation Manager CD-ROM for instructors.

Details

  • Title Principles of Marketing [With Access Code]
  • Author Philip Kotler; Gary Armstrong
  • Binding Hardcover
  • Edition number 10th
  • Edition 10
  • Volumes 1
  • Language ENG
  • Publisher Prentice Hall
  • Date September 4, 2003
  • ISBN 9780131088306 / 0131088300
  • Dewey Decimal Code 658
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Principles of Marketing (With Free Marketing Updates Access Code Card)

Principles of Marketing (With Free Marketing Updates Access Code Card)

by Gary Armstrong; Philip Kotler

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Paperback
ISBN 10 / ISBN 13
9780131088306 / 0131088300
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Prentice Hall PTR, 2003. Paperback. Acceptable. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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SGD 21.88
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Principles of Marketing [With Access Code]

Principles of Marketing [With Access Code]

by Gary Armstrong; Philip Kotler

  • Used
  • good
  • Paperback
Condition
Used - Good
Binding
Paperback
ISBN 10 / ISBN 13
9780131088306 / 0131088300
Quantity Available
1
Seller
Seattle, Washington, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
SGD 21.88
FREE shipping to USA

Show Details

Description:
Prentice Hall PTR, 2003. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
SGD 21.88
FREE shipping to USA
Principles of Marketing (with FREE Marketing Updates access code card) (10th Edition)
Stock Photo: Cover May Be Different

Principles of Marketing (with FREE Marketing Updates access code card) (10th Edition)

by Philip Kotler; Gary Armstrong

  • Used
  • good
  • Hardcover
Condition
Used - Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780131088306 / 0131088300
Quantity Available
1
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HOUSTON, Texas, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
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FREE shipping to USA

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Description:
Prentice Hall, 2003-09-04. Hardcover. Good.
Item Price
SGD 28.44
FREE shipping to USA
Principles of Marketing (with FREE Marketing Updates access code card) (10th Edition)
Stock Photo: Cover May Be Different

Principles of Marketing (with FREE Marketing Updates access code card) (10th Edition)

by Philip Kotler, Gary Armstrong

  • Used
  • Hardcover
Condition
Used:Good
Edition
10
Binding
Hardcover
ISBN 10 / ISBN 13
9780131088306 / 0131088300
Quantity Available
1
Seller
HOUSTON, Texas, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
SGD 28.47
FREE shipping to USA

Show Details

Description:
Prentice Hall, 2003-09-04. 10. Hardcover. Used:Good.
Item Price
SGD 28.47
FREE shipping to USA