Stock Photo: Cover May Be Different
Brands: Meaning and Value in Media Culture Paperback - 2005 - 1st Edition
by Adam Arvidsson
Details
- Title Brands: Meaning and Value in Media Culture
- Author Adam Arvidsson
- Binding Paperback
- Edition number 1st
- Edition 1
- Pages 168
- Volumes 1
- Language ENG
- Publisher Routledge, London, UK
- Date 2005-12-08
- ISBN 9780415347167 / 0415347165
- Weight 0.6 lbs (0.27 kg)
- Dimensions 9.18 x 6.3 x 0.42 in (23.32 x 16.00 x 1.07 cm)
- Library of Congress subjects Branding (Marketing), Internet marketing
- Library of Congress Catalog Number 2005009512
- Dewey Decimal Code 658.827
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Stock Photo: Cover May Be Different
Brands: Meaning and Value in Media Culture
by Adam Arvidsson
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Routledge, 2006-01-19. Paperback. Good.
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Stock Photo: Cover May Be Different
Brands: Meaning and Value in Media Culture
by Arvidsson, A.
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Routledge, 2006. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pen & highlighter markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,400grams, ISBN:9780415347167
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Stock Photo: Cover May Be Different
Brands : Meaning and Value in Media Culture
by Arvidsson, Adam
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Stock Photo: Cover May Be Different
Brands: Meaning and Value in Media Culture
by Arvidsson, Adam
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Oxon/New York: Routledge, 2006. Soft cover. NF.. 6x0x9.
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Brands: Meaning and Value in Media Culture
by Adam Arvidsson
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Paperback / softback. New. Brands are a dominant feature of everyday life. This book argues that brands have become an important tool for transforming everyday life into economic value. The first part of this book traces the historical development of branding, whilst the second part evaluates new media, contemporary management and overall media economics.
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Brands: Meaning and Value in Media Culture
by Adam Arvidsson
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Paperback / softback. New. Brands are a dominant feature of everyday life. This book argues that brands have become an important tool for transforming everyday life into economic value. The first part of this book traces the historical development of branding, whilst the second part evaluates new media, contemporary management and overall media economics.
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Stock Photo: Cover May Be Different
Brands: Meaning and Value in Media Culture
by Arvidsson, Adam
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Routledge, 2006-01-19. Paperback. New. New. In shrink wrap. Looks like an interesting title!
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Brands: Meaning and Value in Media Culture
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Routledge, 2006. Paperback. New. 1st edition. 168 pages. 9.00x5.75x0.25 inches.
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Stock Photo: Cover May Be Different
Brands: Meaning and Value in Media Culture
by Arvidsson, Adam
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Routledge, 2006-01-18. paperback. New. 6x0x9.
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