The Little Book of Safe Money: How to Conquer Killer Markets, Con Artists, and Yourself Hardcover - 2009 - 1st Edition

From the rear cover

"Jason Zweig knows your financial demons, where they live, why they're making you poor, and how you can beat them."
--William J. Bernstein

With the value of the dollar sinking, bond yields drying up, giant investment banks collapsing, and stock markets crumbling, how can you ensure that your money will stay safe? By becoming better acquainted with the markets, the "professionals" who populate the field of finance, and, most importantly, yourself.

While this may sound like simple advice, author Jason Zweig--the investing and personal finance columnist for the Wall Street Journal--knows how difficult this endeavor can be. But as a trusted voice in the financial community, he has helped thousands of investors achieve this goal, and now, with The Little Book of Safe Money, he wants to help you do the same.

The Little Book of Safe Money is the perfect guide for those trying to make their way through today's tough markets. Topics covered include everything from investing behavior and why our minds come with their own set of biases that often prove harmful to the use of financial advisors. But this reliable resource goes one step further than the rest by questioning an investor's true appetite for risk. The Little Book of Safe Money also debunks many of the myths that whirl around Wall Street with chapters like "Hedge-Fund Hooey."

Page by page, this timely book:

• Outlines strategies for satisfying our ever-changing investment appetites while focusing on a long-term financial plan
• Discusses both the external and internal forces that can hurt your investment performance--and how you can better deal with them
• Offers practical guidance, tools, and tips for surviving and thriving in a down market
• And much more

In a straightforward and accessible style, Zweig peels away layer after layer of buzz words, emotion, and myths to reveal what's really going on in today's financial markets and how you can thrive under even the most adverse conditions. If you're serious about succeeding in today's turbulent markets, then The Little Book of Safe Money is what you should be reading.

From the jacket flap

"Jason Zweig knows your financial demons, where they live, why they're making you poor, and how you can beat them."
--William J. Bernstein

With the value of the dollar sinking, bond yields drying up, giant investment banks collapsing, and stock markets crumbling, how can you ensure that your money will stay safe? By becoming better acquainted with the markets, the "professionals" who populate the field of finance, and, most importantly, yourself.

While this may sound like simple advice, author Jason Zweig--the investing and personal finance columnist for the Wall Street Journal--knows how difficult this endeavor can be. But as a trusted voice in the financial community, he has helped thousands of investors achieve this goal, and now, with The Little Book of Safe Money, he wants to help you do the same.

The Little Book of Safe Money is the perfect guide for those trying to make their way through today's tough markets. Topics covered include everything from investing behavior and why our minds come with their own set of biases that often prove harmful to the use of financial advisors. But this reliable resource goes one step further than the rest by questioning an investor's true appetite for risk. The Little Book of Safe Money also debunks many of the myths that whirl around Wall Street with chapters like "Hedge-Fund Hooey."

Page by page, this timely book:

• Outlines strategies for satisfying our ever-changing investment appetites while focusing on a long-term financial plan
• Discusses both the external and internal forces that can hurt your investment performance--and how you can better deal with them
• Offers practical guidance, tools, and tips for surviving and thriving in a down market
• And much more

In a straightforward and accessible style, Zweig peels away layer after layer of buzz words, emotion, and myths to reveal what's really going on in today's financial markets and how you can thrive under even the most adverse conditions. If you're serious about succeeding in today's turbulent markets, then The Little Book of Safe Money is what you should be reading.