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A Guide to Open Innovation and Crowdsourcing: Advice from Leading Experts in the
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A Guide to Open Innovation and Crowdsourcing: Advice from Leading Experts in the Field Paperback - 2011

by Paul Sloane

"Open innovation" refers to the practice of developing business ideas not in isolation but in collaboration with customers, academia, or other firms. "Crowdsourcing" refers to the practice of outsourcing tasks to a large group of people through an open call. Both are of wide interest among business strategists and managers.

From the publisher

Open innovation and crowd sourcing are the hottest topics in strategy and management today. The concept of capturing ideas in a hub of collaboration, together with the outsourcing of tasks to a large group of people or community is a revolution that is rapidly changing our culture. A Guide to Open Innovation and Crowdsourcing explains how to use the power of the internet to build and innovate in order to introduce a consumer democracy that has never existed before. If a business fails to embrace it, it is at risk of being left behind. Written by an international team of eminent thinkers, writers and practitioners in the field, A Guide to Open Innovation and Crowdsourcing covers the definition of open innovation, how to manage virtual teams and co-create with customers, how to overcome legal and IP issues and common mistakes and pitfalls to avoid. With corporate case studies and best practice advice, A Guide to Open Innovation and Crowd Sourcing is a vital read for anyone who wants to find innovative products and services from outside their organizations, make them work and overcome the practical difficulties that lie in the way.

Details

  • Title A Guide to Open Innovation and Crowdsourcing: Advice from Leading Experts in the Field
  • Author Paul Sloane
  • Binding Paperback
  • Edition First edition
  • Pages 240
  • Volumes 1
  • Language ENG
  • Publisher Kogan Page, New Delhi
  • Date 2011-02-22
  • Illustrated Yes
  • ISBN 9780749463076 / 0749463074
  • Weight 0.81 lbs (0.37 kg)
  • Dimensions 9.16 x 6.2 x 0.54 in (23.27 x 15.75 x 1.37 cm)
  • Library of Congress subjects Internet, Organizational change
  • Library of Congress Catalog Number 2010048048
  • Dewey Decimal Code 658.503

Media reviews

Citations

  • Choice, 10/01/2011, Page 0
  • Foreword, 06/02/2011, Page 0
  • Reference and Research Bk News, 06/01/2011, Page 94

About the author

The Editor, Paul Sloane is an experienced speaker, course leader and facilitator. He is a recognised authority on innovation and creative speaking and he speaks and gives workshops on these subjects to leading corporations around the world. He is the bestselling author of How to Be a Brilliant Thinker, The Leader's Guide to Lateral Thinking Skills and The Innovative Leader, also published by Kogan Pag
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