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Branded Customer Service: The New Competitive Edge
by Janelle Barlow and Paul Stewart
- Condition
- like new
- ISBN
- 9781576752982
- Quantity Available
- 1
- Seller
-
STOCKBRIDGE, Massachusetts, USA
- Item Price
-
SGD 27.41
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Description:
Branded Customer Service breaks new ground with an assertion that brand equity is built not just through advertising and public relations, but also through the human exchange of customer service. Customer relations experts Janelle Barlow and Paul Stewart have a passion for branding and explain in practical terms how to take a defined, recognizable brand position and then make it… Read more about this item Item Price
SGD 27.41