Persuasion And Propaganda from Jourcomm Books

Tight, clean, no marks. Essays by German and American scholars. In both English and German.

Derived from a wide-ranging report on TV and social behavior, this volume summarizes the evidence about the medium's effects on aggression. Much of it focuses on children. Owner's name in ink, otherwise no marks; cover lightly scuffed.

Field experiments in using communication, including advertising, to convey information about family planning, including contraception. Book is like new except for lightly penciled owner's purchase info and slight toning from age.

Focuses on consumer decision-making, especially in the face of imperfect information. Like new; only marks are an owner's lightly penciled purchase info.

One of the better scholarly studies of business efforts to cultivate favorable public opinion and influence public policy. Owner's purchase info lightly penciled.

Like new--no marks.

One of the earliest and better, book-length studies of TV's role in shaping political images. Tight, clean; owner's purchase info lightly penciled; one corner bumped; DJ has one nick on bottom of spine.

An upbeat view of advertising's history, role, self-regulation, and public service. One name in ink; top of DJ slightly chipped.

Reprint of 1916 edition. Bookplate and owner's stamp; another name lightly penciled; thumbnail-sized smudge on front cover; no marks in textblock.

Insightful book that surveys problems in Europe after World War I that lays the foundation for the rise of dictators. Much on government censorship by European governments and how it corrupts news reading the U.S. Interior hinges cracked but binding still tight. No marks in textblock but three owners' names inside cover.

Stereotypes, what evidence reveals about the effects of media violence, interactivity, and more. Like new; no marks.

"An outline of external political radio propaganda by the USA, Britain and the FRG" (from title page). Like new except for lightly penciled owner's information.

Surveys and polls for marketing, politics, research. Clean text; dj a bit tattered; owner's name lightly penciled.

Produced in the wake of the 1960s credibility gap and management of Vietnam War news. Tight, clean text; owner's purchase info in ink.

Ad industry testimony aimed to derail proposed new rules for advertising. Clean text; owner's name in ink, plus original price stamped in ink.

Comparative analysis of countries' efforts to promote self-regulation by their advertising industries. Like new except for lightly penciled owner's info.

Wide-ranging exploration of the contexts and channels of opinion formation, including the role of the press and forms of propaganda. Price tag on ffep; owner's name lightly penciled; one preliminary page slightly separated from spine.

Detailed study of advertising response in South Africa. Flexible plastic cover. No marks; cover slightly wrinkled.

Like new--no marks.

Light penciled lines in some margins; owner's name penciled inside cover.